Vauxhall’s Copy & Paste Old Diet Coke Advert – The Internet Is Full Of LIGHT Plagiarism

Recently Vauxhall have released a new advert for their more economical Astra. It’s a clear cut and paste with a few alterations of the original Diet Coke advert from the 90’s. Another reference of note is that Diet Coke is also known as Coke Light in some markets.

Vauxhall’s new commercial for their Astra

https://www.youtube.com/watch?v=O67EJqYoQN4

The original Diet Coke advert

https://www.youtube.com/watch?v=TdrE1VMxzoE

Coca-Cola have been experimenting with this idea for a while and it’s main target is the female audience and that would also be whom Vauxhall appear to be targetting.